Launch accountable campaigns

From account to delivery

1. Complete advertiser onboarding and account review.
2. Coordinate controlled funding with the account team; self-service deposits are not implemented.
3. Create a campaign with an HTTPS destination, bid, budget, declared category, telemetry disclosure acknowledgement, and at least one approved placement.
4. Submit for policy review. Delivery begins only when campaign and inventory approval gates permit it.
5. Monitor campaign state, balance, analytics, integration readiness, ledger activity, and finalized statements.

Approval and delivery states

• Draft: editable and not eligible for routing.
• Pending review: submitted, but not yet approved for delivery.
• Needs changes or rejected: destination, disclosure, category, or behavior requires correction or is prohibited.
• Paused or exhausted: delivery is stopped by operator state, available budget, or configured limits.
• Active and approved: eligible only while account, placement, policy, and funding gates remain valid.

Funding and budgets

Available, pending, and reserved balances come from the durable billing ledger. Budgets are eligibility controls, not guarantees of traffic volume or spend.